COSMO Restaurants

The Brief

Since opening in 2003, COSMO has expanded throughout the UK and Ireland as customers embrace global dining and flavours from all corners of the world. From families and foodies to couples on a date night and big groups, COSMO has something for everyone.

Agency: Freelance

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  • CMS
  • Web Design
  • Web Development

The Approach

I was approached by COSMO to provide them with a new site and maintenance for their .co.uk and .ie websites, this was one of the largest sites I’ve worked on with daily visitors to the site frequently reaching 30,000, so the pressure to deliver was on. A focus was placed on the user journey and making the site easy to navigate and a joy to use, on both mobile and desktop.

The new offers section encouraged return visits and a form was added to capture vital data to be used for future mailshots. Early analytics numbers for the site seem positive with the bounce rate being reduced by 50% and users spending twice as long on the site and visiting twice as many pages compared to the previous version.

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